Teachers.TV required a ground-up rebuild for their online offering to improve useablity. The existing broadcast brand needed to be revised into a meaningful online format.
We translated the core broadcast elements which defined the brand into sizes and colours that worked on smaller screens, choosing an alternative colour palette along the way. New elements were added to enforce the tech feel of the online brand.
Vastly improved search functionality was set centrally within the site navigation to provide an effective tool to find the right content among the huge amount available.
The UI was re-imagined from the ground up, resulting in a set of re-useable elements across the site which connected visually and provided a meaningful hierarchy.
STRATEGY | DESIGN | WEB DEVELOPMENT