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CREATING A FULLY CUSTOMISABLE eCOMMERCE EXPERIENCE

Clifton Clothing is a retailer of customiseable garments.

The Clifton brief was as wide as it was technically challenging. Their requirements ranged from an online tool to allow their customers to create their own unique clothes incorporated into a fully updateable Content Management System to a visually refreshed and mobile-first site front end.

The site was integrated into their existing Salesforce CRM platform to allow tracking and order management, and a payment gateway was also integrated to make the customer experience fully end-to-end.

The results have been extremely well received. Post-launch the conversion rate for each unique visitor rose from 0.5% to 21%, which amounted to a significant return on investment for the business.

SERVICES


DESIGN | WEB DEVELOPMENT | CMS | SALESFORCE INTEGRATION | PAYMENT INTEGRATION

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